Products ranging from consumer notebooks to gaming laptops will be available on the platform in cities including Bangalore, Delhi NCR, Mumbai, Hyderabad, Chennai, Pune and Kolkata.
ASUS x Swiggy Instamart
ASUS India, the Taiwanese tech giant, has partnered with Swiggy Instamart to make its popular consumer notebook and gaming laptops available for delivery within minutes.
Products ranging from consumer notebooks to gaming laptops will be available on the platform in cities including Bangalore, Delhi NCR, Mumbai, Hyderabad, Chennai, Pune and Kolkata starting INR 33,990.
Towards the end of 2024, ASUS introduced accessories to quick commerce channels and is now expanding to laptops in order to offer consumers an end-to-end experience on the platform.
With quick commerce continuing to gain traction, capturing over 30% of urban tech shoppers in India, ASUS said it plans to capitalise on this shift to boost its reach, particularly in metro cities where fast delivery is increasingly expected.
Commenting on the development, Arnold SU, Vice-President of Consumer and Gaming PC at ASUS India, said, "At ASUS, we’re committed to innovating in alignment with evolving consumer lifestyles, and our association with Swiggy Instamart reflects that vision. We recognize that in today’s fast-paced world, consumers are keen on fast-paced deliveries as well. By teaming up with Swiggy Instamart and tapping into its extensive network across India’s towns and cities, we’re ensuring that ASUS laptops reach users instantly.”
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